Upon the death of Louis-Francois, the firm was taken over by Alfred. Where the business might have faltered amidst the climate of economic instability and the fierce competition from other jewelers (including Boucheron), Alfred held on to his father’s legacy and expanded the firms recognition further. The latter half of the 19th century was marked by a renewal of interest in Neoclassical design and Cartier was instrumental in furthering the style by crafting intricate diadems, necklaces, bracelets and other diamond-set items of fine jewelry.
Cartier jewelry continues to be desired for its sophistication and couture elegance by an exclusive international clientele. Many of the designs have become iconic across the world including the Love collection and Panther motif as well as the instantly recognizable watches such as the Santos, Tank, and Ballon Bleu. read more >>